United States

#170: Race, Racism, and Resistance on Social Media, with Dr. Rob Eschmann

February 24, 2024 Academics

Dr. Rob Eschmann, Associate Professor of Social Work at Columbia University, discusses his latest book When the Hood Comes Off: Racism and Resistance in the Digital Age (University of California Press). 

 

We cover how social media works to unmask everyday experiences of racism, and how this affects student life at American universities. Dr. Eschmann also shares his research on social media, racial microaggressions, and Black Twitter; thoughts on TikTok and algorithmic bias; and how resisting racism requires engaging in conversation. 

#160: Digital Media Trends in American Political Campaigns, with Russell Mindich

May 20, 2023 Digital Strategists

Russell Mindich, political consultant and author of the 2022 Political Tech Landscape Report, shares his insights on the role of social media in political campaigning. We discuss social media influencers and how campaigns are connecting to them on TikTok, the move towards politicla advertising on streaming services, and the potential uses of ChatGPT and other generative AI for politics.

#159: Social Media, Democracy, and National Security, with Jenny Reich

March 18, 2023 Academics

Jenny Reich, Fellow at the Georgetown Law Center on National Security, discusses the Center’s recent report entitled Social Media: The Canary in the Coal Mine.


We dive into the potential security risks posed by digital technology developments as well as the report’s recommendations for addressing them at the levels of government, the tech industry, and civil society. The report brings together various stakeholders to shed insight on the core democratic values of the United States, the major threats posed by technological advancements, and first steps toward developing regulatory frameworks and civil society resilience to meet these threats in ways that safeguard democracy and American national security interests. 

#157: Political Targeting, Strategic Communication, and Democracy, with Prof. Sanne Kruikemeier

January 21, 2023 Academics

Prof. Sanne Kruikemeier, Professor of Digital Media and Society at Wageningen University & Research, discusses her latest research on political targeting. We discuss how political targeting differs in EU and US contexts, how perceptions of targeting affect voters’ democratic perceptions, and what types of issues parties strategically communicate during election campaigns.

 

Here are the studies discussed in the episode:

 

Data-driven campaigning and democratic disruption: Evidence from six advanced democracies (2022)

Understanding the democratic role of perceived online political micro-targeting (2022)

(Tar)getting you: The use of online political targeted messages on Facebook (2022)

#156: Digital Political Advertising Beyond Social Media, with Megan Clasen

January 8, 2023 Digital Strategists

Megan Clasen, Partner at Gambit Strategies, shares her insights into digital political advertising for persuasion and mobilization. We discuss the role of social media ads relative to CTV and OTT advertising, as well as how political ads compete with corporate brands for inventory on these services. Megan also shares her experiences with Facebook’s ad ‘blackout’ period during the 2020 campaign and how the Biden campaign responded to countering Trump’s advertisements. …And much more!

#132: Social Media and Political Polarization in the United States, with Prof. Chris Bail

September 26, 2021 Academics

Professor Chris Bail, Professor of Sociology and Public Policy at Duke University, discusses his latest book Breaking the Social Media Prism: How to Make Our Platforms Less Polarizing. Professor Bail shares findings from three studies on political polarization covering field-experiments, qualitative interviews, and lab experiments. We discuss how social media contributes to a distorted reality in how extremists and moderates discuss politics online, and how this prism fosters a sense false polarization. We also chat about measures that individuals and social media platforms could take to reduce online political polarization. 

Here are supplementary links to two studies discussed in the episode: 

Exposure to Opposing Views on Social Media can Increase Political Polarization (2019)

Political Sectarianism in America (2020)

#104: Online Engagement and Digital Campaigning for Pete Buttigieg, with Stefan Smith

April 12, 2020 Digital Strategists

Stefan Smith, former Online Engagement Director at Pete for America, discusses the role of social media in digital organizing and campaigning during the 2020 Democratic Primaries. We break down two of Stefan’s grassroots initiatives — the Digital Captains program and Digital Door Knocking program — and how they contributed to the overall campaign.

 

We also talk about the political viability of Pinterest and Reddit, alongside more traditional platforms like Twitter, Facebook, and Instagram. 

#103: What American History Teaches us about Political Communication, with Dr. Ben Epstein

March 29, 2020 Academics

Dr. Ben Epstein,
Associate Professor of Political Science at DePaul University, guests
to discuss the role of history in understanding contemporary political
communication.

We take a deep dive in Dr. Epstein’s book The Only Constant is Change: Technology, Political Communication, and Innovation over Time, published by Oxford University Press.

Dr.
Epstein explains how the development of newspapers, the radio, and
Internet fundamentally changed political communication practices for
political campagins, social movements, and interest groups. We then
discuss how television and social media were novel technologies for
their time, but did not fundamentally establish new political
communication orders. 

#96: Pro-Trump Social Networks: The Donald on Reddit and TheDonald.win

December 3, 2019 Civil Society


A moderator of Reddit’s The Donald guests to discuss the notorious subreddit community, and the new pro-Trump online forum: TheDonald.win.

We discuss the role of memes in these online forums, how memes are used for redpilling, and the steps Reddit has taken to limit the reach of pro-Trump social networks.

#95: Political Advertising on Facebook and Television, with Prof. Travis Ridout

November 25, 2019 Academics


Prof. Travis Ridout, Distinguished Professor of Government and Politics at Washington State University, guests to discuss a new study examining American campaigns’ political advertising on Facebook and television in the 2018 US midterm elections. We break down some of the key differences between the two media in terms of who is more likely to use Facebook advertising, when and where online ads are most likely to occur, and how the topics and tone of ads across the two media differ.


Read the full study here!